iPhone Grabs Top Rank in Smartphone Satisfaction Survey

Apple’s iPhone grabbed the no.-1 spot in a recent customer-satisfaction survey rating smartphones, beating rivals LG and RIM BlackBerry.

Conducted by JD Power, the survey polled customers worldwide on satisfaction with their smartphones between January and June 2009. Customers rated their smartphones based on factors including ease of operation, operating system, features, physical design and battery life. 3,221 smartphone owners, who have used their current smartphone for less than two years, participated in the survey.

In the smartphone survey’s point totals, Apple scored 811. LG scored 776 for second place, and RIM BlackBerry scored 759 for third.

In separate surveys, JD Power also polled customers on satisfaction with smartphones in business as well as satisfaction with traditional cellphones (i.e. non-smartphones).

Apple nabbed the no.-1 spot for smartphones in business, with a score of 803, followed by RIM BlackBerry with a score of 724. This portion of the survey polled 1,148 enterprise smartphone users.

For overall satisfaction with traditional cellphones, LG ranked highest with a score of 723, based on responses from 12,595 cellphone owners.

Most interesting are the results for customer satisfaction with smartphones in business: The iPhone beat the BlackBerry. In the past, critics have said the iPhone was inadequate for business use, citing its lack of security features and a physical keyboard. And for a while, the RIM BlackBerry has been hailed as the smartphone of choice for professionals. Perhaps iPhone OS 3.0, which introduced copy and paste, combined with the slew of business-related iPhone apps available in the App Store, are winning over enterprise smartphone users.

See Also:

• Great Geek Debates: iPhone vs. Blackberry
• Hacker Says iPhone 3GS Encryption Is ‘Useless’ for Businesses …
• Survey: iPhone Users Satisfied; Using BlackBerrys Anyway
• Survey: People Love iPhone Despite Its Imperfections

Photo: Jon Snyder/Wired.com